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Corporate Public Relations: 20 Years of Insights in 1 Guide
Why do some CEOs handle media messes like pros, while others look lost? Dealing with public relations is tough. We’ve all cringed at those PR slip-ups (think Better.com’s Zoom call or Balenciaga in recent times!) and thought, “How did that happen? How did they think it was OK? How did they not see that coming?” Here is the simple answer: They did not have a corporate PR framework in place. The global PR market is expected to grow by $133 billion by 2027. This shows that com
Abhik Shome
Mar 24, 202522 min read
Mastering PR Crisis Management: Insights from a NY Agency
Scaling a company comes with its various pitfalls. Due to the dynamic ecosystem where information travels faster than light, shielding a company from a big PR crisis is next to impossible. In fact, according to a survey conducted by PWC, nearly 70% of business leaders experience a crisis within the first five years. Additionally, Brand24 reports that 78% of consumers use social media to gauge a brand’s response to a crisis. All this signifies that PR crisis management is cruc
Abhik Shome
Mar 24, 202519 min read
INVESTOR RELATION
Investor Relations Software: 10 Top Picks for 2025
Imagine you are a micro-cap company that has launched an industry-disrupting product. The company is set for high growth, and its fundamentals look amazing. Your management team shares these tailwinds with current and potential investors. However, your existing investor engagement system is outdated, limiting you to manual processes and scattered data storage. This inefficiency can cost you dearly, preventing you from striking the iron when it is hot. It can also lead to del
Abhik Shome
Mar 24, 202518 min read
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Investor Relations Software: 10 Top Picks for 2025
Imagine you are a micro-cap company that has launched an industry-disrupting product. The company is set for high growth, and its fundamentals look amazing. Your management team shares these tailwinds with current and potential investors. However, your existing investor engagement system is outdated, limiting you to manual processes and scattered data storage. This inefficiency can cost you dearly, preventing you from striking the iron when it is hot. It can also lead to del
Abhik Shome
Mar 24, 202518 min read
Corporate Public Relations: 20 Years of Insights in 1 Guide
Why do some CEOs handle media messes like pros, while others look lost? Dealing with public relations is tough. We’ve all cringed at those PR slip-ups (think Better.com’s Zoom call or Balenciaga in recent times!) and thought, “How did that happen? How did they think it was OK? How did they not see that coming?” Here is the simple answer: They did not have a corporate PR framework in place. The global PR market is expected to grow by $133 billion by 2027. This shows that com
Abhik Shome
Mar 24, 202522 min read
Mastering PR Crisis Management: Insights from a NY Agency
Scaling a company comes with its various pitfalls. Due to the dynamic ecosystem where information travels faster than light, shielding a company from a big PR crisis is next to impossible. In fact, according to a survey conducted by PWC, nearly 70% of business leaders experience a crisis within the first five years. Additionally, Brand24 reports that 78% of consumers use social media to gauge a brand’s response to a crisis. All this signifies that PR crisis management is cruc
Abhik Shome
Mar 24, 202519 min read
Sponsored Equity Research: Unlocking Value for Small & Micro-caps
The capital markets can be daunting for a small- or micro-cap company, especially when they are struggling to get visibility in a crowded investor space. Many of these companies end up getting overlooked, unable to attract investor attention to secure funding for their future growth. That’s where sponsored equity research can play a big role and be a game changer. Sponsored or paid equity research provides a strategic avenue for these companies to showcase their financial per
Abhik Shome
Mar 24, 202517 min read
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